Services

VPI is probably most well known and valued
for its successes in the following areas:

--Launches

--Revitalizing mature tradeshows

--Education design

--Content Development

--Making brands global

--Event logistics

--Working with defined budgets

--Helping publishers and analyst firms design events to further existing brands


While our success can best be obtained working in the complete event continuum, we are able and willing to offer expertise in individual aspects as well.

Including

• Sales--Booth sales, sponsorship sales, value-added sales, conference sales, educational grants, e-revenue
• Marketing--segmentation and targeting, list selections, multi-channel approaches
• Content--development, successful and productive advisory board meetings, program development, needs assessments and learning objectives
• Operations--pre-show planning, venue selection, vendor selection and management, on-site execution including registration & housing
• Financial Management--cost analysis, cash flow planning, financial reconciliations
• International--consulate relations, driving international attendance, globalizing brands.

Analysis and Planning

We sit down with you and get an understanding of your business goals and objectives. We then gather all the relevant data as to how your current events are designed and executed. We perform a gap analysis and provide you with a road map to achieve your goals and objectives in a cost-effective and efficient manner. As with any business, planning is key to success. At VPI, we have individuals with success in events across several industries and through best practice sharing leverage this success and knowledge to the benefit of our clients and partners.  .

Knowing your current assets and where you would like to take your event initiatives is an important step. At VPI, our assessment service is key to achieving event success. We meet with you personally and get an understanding of your situation, goals, and objectives. We then gather all the relevant data as to how your current operation is designed. We take this information and after a careful analysis provide you with a guide to achieve your goals and objectives in a cost-effective and timely manner. Planning is key to success and VPI is here to assist you with the all-important planning stage before we work together to implement your plan.

Successful events ideally have a 10-13 month planning cycle and based on your particular requirements, we provide you with all appropriate work-back schedules to ensure that pressure points are identified and minimized.  So whether you require assistance in one area or several, we will customize a solution that works for you and your customers.